INSIGHT BEYOND DATA
We believe in the strategic thinking that is enabled by the data. We’re committed to delivering more than just the numbers; we strive for solutions.
Today’s winning strategies demand insight based solutions from people who really understand the market. We work with the key stakeholders in the business of sport, sponsorship and entertainment to unlock meaningful, actionable insights.
Founded in July 2010, SMG Insight is a joint venture with YouGov – one of the world’s largest and most respected research firms.
We have built a client roster that includes rights holders, brands and agencies and we pride ourselves on delivering smart solutions that meet the differing needs of these organisations.
Success for our clients is the thing that drives us and that is central to everything we do.